The I Heart Reykjavík Charity Walking Tour


Auður from I Heart Reykjavík is doing a charity walking tour in aid of ICE-SAR on 15th August. I’ve donated an ebook copy of Iceland to each person taking part. I’m honoured to be involved.

Here is what Auður has to say about it:

The I Heart Reykjavík Charity Walking Tour

On August 15th I’ll be offering three walking tours: at 10:00 (10 am), 14:00 (2 pm) and 18:00 (6 pm) where all the proceeds go straight to ICE-SAR – The Icelandic Association for Search and Rescue. Everyone that books a tour with me that day will automatically be added to a raffle for a chance to win one of the amazing prizes that my partners on this day have offered. Not only that, everyone that joins my tour also gets a free copy of Iceland Defrosted (e-book) by Ed Hancox – the story of one man’s obsession with the people, places and music of Iceland to read before they arrive.

Last but not least, at the end of the day everyone who joins my tour that day will get invited to a real Icelandic BBQ at an undisclosed location to finish off the day. Good cause, good food (or you know, hot dogs), good people. What more can you ask for?


Iceland Search and Rescue is a bunch of volunteers that risks their lives, often working in impossible conditions, to save human lives and valuables. If you get lost somewhere on a glacier or your car gets stuck in a snowstorm on top of a mountain road that you shouldn’t have driven on in the first place – these are the people that come and get you out of your mess. They are just normal people with normal jobs but when they get the call they’ll drop all to help out. They are the heroes that come when you need them the most and they deserve our support.

How can you help?

There are three ways you can help:

1) Book the tour

You can book my tour and join us on August 15th for a great introduction to Reykjavík and a fun BBQ at the end of the day. The exact location will be disclosed at a later time.

2) Donate money and participate in the raffle

If you can’t be with us on August 15th but you still want to help you can donate money through the booking engine below. Every little bit helps. If you participate this way you will also be eligible for the raffle where you can win one of the amazing prizes provided by my partners.

3) Spread the word

If you can’t be with us and you don’t have any money to spare you can help by spreading the word so we get as many people as possible to participate. If you are an Icelandic travel company and you think you have something to offer (a prize for the raffle or anything you can think of) I would also love to hear from you.